punam anand keller punam anand keller

Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Punam Anand Keller for your next private or corporate function. Usually she finds boundary conditions, where the theory falls short, so she proposes a revised theory that accounts for the nuances of human behavior. Homes for sale in Desert Aire, WA have a median listing home price of $405,000. Find 2 listings related to Keller Williams Realty in Mattawa on YP.com. Ph.D., marketing, Northwestern University; M.B.A., marketing, Bajaj Institute of Management, Bombay University. Keller has consulted to many multi . Other factors that can affect speaker fees include the talent's schedule, market conditions, length of presentation, and the location of the event. Punam Anand Keller is an expert in consumer information processing and choice behavior. dartmouth.edu. Program, Professor of Entrepreneurship & Faculty Director of BL MBA Program at Babson College. She works with companies, foundations, and government agencies who are interested in changing health and saving behaviors. Professor of Economics at the University of Mannheim. This type of research has only recently gained wide recognition as scientifically equal to areas such as physics or chemistry. Contact Us For more information about admission criteria and the application process. D. 0000004133 00000 n The authors gratefully acknowledge the valuable com- ments provided by the JMR editor and anonymous JMR reviewers. Checking this box will display events in reverse chronological order from the current date. I feel very privileged to be part of a select group of academics who have an impact on the field of consumer research. In fact, that select group includes people who taught Keller while she was studying for her PhD at Northwestern: Sidney J. M Biradavolu, K Fenn, P Keller, BK Rimer. View at InsuranceNewsNet, Nov 28, 2022//Features Punam Anand Keller in an article exploring efforts by employers to encourage their employees to save more for retirement by enticing them with the prospect of retiring early. By creating an account, you agree to our Privacy Policy. Lauren Block served as associate editor for this article. Aug 25, 2022 // Features Punam Anand Keller in an article exploring how retirement plan providers can better engage, educate, and prepare their clients. The authors thank the JCR reviewers and associate editor for their comments and the Kellogg School of Management for supporting this research. RK Ratner, D Soman, G Zauberman, D Ariely, Z Carmon, PA Keller, AM Shah, JR Bettman, PA Ubel, PA Keller, JA Edell, Journal of Marketing Research 51 (6), 773-789. For the most current fee to hire Punam Anand Keller, please fill out the. Contact a speaker booking agent to check availability on Punam Anand Keller and other top speakers and celebrities. 0000003598 00000 n Keller, for example, has done research with professors in the Economics department at Dartmouth (on financial decision making) and at the Geisel School of Medicine (on health-related questions). View at PlanSponsor, Dec 02, 2022//Features Punam Anand Keller in an article highlighting a panel discussion on retirement plan leakage when money leaves retirement funds before retirementat the Employee Benefit Research Institute 2022 Retirement Summit. Nka Hanford Rd-Highway 241/Wautoma Rd Lot 6, Nka Hanford Rd-Highway 241/Wautoma Rd Lot 7, Nka Hanford Rd-Highway 241/Wautoma Rd Lot 4, Nka Hanford Rd-Highway 241/Wautoma Rd Lots 5 & 2, Retter & Company Sotheby's International Realty, Home buyers reveal: 'What I wish I had known before buying my first home, Debunked! 0000001108 00000 n The purpose of theory is to solve problems, not to remain on the pages of a book or journal. Punam Anand Keller is a behavior change expert. Punam Anand Keller and Donald R. Lehmann View all authors and affiliations Volume 27, Issue 2 https://doi.org/10.1509/jppm.27.2.117 Contents PDF / ePub More Related content Similar articles: Free access Understanding how Graphic Pictorial Warnings Work on Cigarette Packaging Show details Free access 0000008970 00000 n Pricing often varies between live and virtual events. Feb 01, 2023//We often expect individuals to have a clear picture of what they want or to know what they need to do, and that is not always the case, Punam Anand Keller says in an article exploring how retirement plan sponsors can best harness digital tools to improve participation. Verified email at dartmouth.edu. This timely book brings together some of the most higly respected scholars and practitioners in the consumer psychology and health communication fields to analyze how the latest research can be effectively applied to the critical public health issue of obesity. Introduction There exists a voluminous literature on saving. Keller is among numerous experts who are skeptical of the idea and says that only a very small segment of the population would be able t Im very glad I embarked on this journey, she says, because its becoming increasingly important., Keller has spent more than half of her academic career at Tuck, a school that, along with Dartmouth, fosters an uncommonly expansive approach towards academic research. There are 11 active homes for sale in Mattawa, WA. Keller says considering a participants emotions could help boost enrollment and participation. Its hard to get to the right questions or the The effect of affect-based dissonance versus cognition-based dissonance on motivated reasoning and health-related persuasion. `^;xZUXc010G)-v[3dY^u^xa4cW3@. 5 Brad Rice, Event:Economic Loss Arguments in Pharmaceutical Product Liability Class Actions But also, the user experience within financial services and retirement is not gre Age: 66 Gender: Female. This award is a signal that says, If youre doing this kind of rigorous and relevant work, it will be recognized and you will be rewarded for it, Keller asserts. HW8{PoH4 Dsi0=$)BH?f$EDxdeUe%x,8u?zmu_$gsg/p.s_-'/,`d|[(J(^)[||ORxf`Lb3cq22^8n2wv'u$[cT^T+P/Lc?^2?yFh{] ntr@JVuxp3nx,n N;xdWG1%icNrSUendFse#N4i y;*JjFn(o$;Q[^8;8=2f[b~"aV^WsI9g ;L/CYxRe( Lehmann, Effectiveness of Corporate Well-Being Programs: A Meta-Analysis,, With D.R. So if you dont test it and see how, when, and why it works, then you havent met the objectives.. For Sale. . Isaac M. Lipkus is an assistant professor, Duke University Medical Center, Duke University (e-mail: lipku001@ mc.duke.edu). She recalls Dean Emeritus Paul Danos walking the halls in the evenings and talking to professors about their research. Hanover, NH 03755 0000027590 00000 n xref All authors contributed equally. 25.82 acre lot. View at Pensions & Investments, Nov 22, 2016//Quotes Punam Anand Keller, about Tuck's Next Step: Transition to Business program, which is designed for veterans and elite athletes looking to make a move into the business world. All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. Call us to speak with a booking agent to discuss your event or specific speaker request. 107: 2001: How behavioral decision research can enhance consumer welfare . Punam Anand Keller is the Charles Henry Jones Third Century Professor of Management at Tuck School of Business, Dartmouth College. If you are the talent and wish to request a profile update or removal from our online directory, please submit a profile request form. 0000003181 00000 n View at ASPPA, Sep 26, 2018//A feature story about the keynote address Punam Anand Keller, deputy dean and the Charles Henry Jones Third Century Professor of Management, delivered at the annual conference of the National Association of Government Defined Contribution Administrators. She studies the application of social marketing principles and behavioral theory in consumer and employee contexts, with a focus on designing and implementing consumer communication programs. Punam Anand Keller is an expert in consumer information processing and choice behavior. Hanover, NH 03755 w1Zy5kkmUljqZc(Qm X%>h)b:y6!c\KV22_ b3E) AURZ Its not going to change what I do, but Im motivated to do more of what I do.. startxref <<8E598EFCDD35EB4090581B1CA3FC2B4F>]>> Her research in this area has been supported by organizations such as the National Cancer Institute and the Centers for Disease Control and Prevention, and has been published in marketing, public policy, and health journals that include the Journal of the Association for Consumer Research and the Journal of Consumer Psychology. All American Entertainment Named to Inc. Best Workplaces in 2022. The news of Thalers award was a kind of vindication for Keller. Levy, Brian Sternthal, and Alice Tybout. The estimated speaking fee range to book Punam Anand Keller for your event is available upon request. Our agents find the right fit for your event, Full access to all speakers & celebrities, Your personal Logistics Manager who takes care of all event details. Punam Anand Kelleris the Charles Henry Jones Third Century Professor of Management at Tuck School of Business, Dartmouth College. Using Simulation iy_2023; im_03; id_04; ih_03; imh_08; i_epoch:1677928080784, py_2023; pm_03; pd_03; ph_10; pmh_57; p_epoch:1677869831803, bec-built-in; bec-built-in_1.0.0; bodystr, pn_tstr:Sat Mar 04 03:08:00 PST 2023; pn_epoch:1677928080784, https://www.analysisgroup.com/experts-and-consultants/affiliated-experts/punam-anand-keller/, http://ixfd-api.bc0a.com/api/ixf/1.0.0/get_capsule/f00000000166018/01297043807?client=dotnet_sdk&client_version=1.4.11&orig_url=https%3A%2F%2Fwww.analysisgroup.com%2Fexperts-and-consultants%2Faffiliated-experts%2Fpunam-anand-keller%2F&base_url=https%3A%2F%2Fwww.analysisgroup.com%2Fexperts-and-consultants%2Faffiliated-experts%2Fpunam-anand-keller%2F&user_agent=Mozilla%2F5.0+(iPhone%3B+CPU+iPhone+OS+15_3_1+like+Mac+OS+X)+AppleWebKit%2F605.1.15+(KHTML%2C+like+Gecko)+Version%2F15.3+Mobile%2F15E148+Safari%2F604.1, sdk.environment=production;sdk.charset=UTF-8;api.endpoint=http://ixfd-api.bc0a.com/;sdk.account=f00000000166018;sdk.connectTimeout=500;sdk.socketTimeout=500;sdk.crawlerConnectTimeout=750;sdk.crawlerSocketTimeout=750;whitelist.parameter.list=ixf;flat.file=true;sdk.proxyPort=0;sdk.proxyProtocol=http;crawler.useragents=google|bingbot|msnbot|slurp|duckduckbot|baiduspider|yandexbot|sogou|exabot|facebot|ia_archiver;forcedirectapi.parameter.list=ixf-api|ixf. Title. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Punam Anand Keller for your next private or corporate function. AAE is one of the premier celebrity booking agencies and top keynote speakers bureaus in the world. Lusardi and A. Keller, New Ways to Make People Save: A Social Marketing Approach, in. He was intrigued by the problems you were going to solve, rather than the way you were going to publish it. That spirit continues today under Dean Matthew J. 0000002073 00000 n 100 Tuck Hall Professor of Communication at Western Michigan University. But also, the user experience within financial services and retirement is not gre Simply select your manager software from the list below and click on download. Lehmann, Designing Effective Health Communications: A Meta Analysis of Experimental Results,, With R. Ratner, How Behavioral Decision Research can Enhance Consumer Welfare: From Freedom of Choice to Paternalistic Intervention,, With A.P. Tuck marketing professor Punam Anand Keller tackles obesity in her research. Contact an All American Speakers Bureau booking agent for more information on Punam Anand Keller speaking fees, availability, speech topics and cost to hire for your next live or virtual event. Highlights Her current researchsupported by the National Cancer Institute, the Centers for Disease Control, and the National Endowment for Financial Educationfocuses on designing and implementing consumer communication programs. Punam Anand Keller generally travels from and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. dartmouth.edu. In some cases, the actual quote may be above or below the stated range. DL Scammon, PA Keller, PA Albinsson, S Bahl, JR Catlin, KL Haws, Journal of Public Policy & Marketing 30 (1), 14-22, Journal of Experimental Psychology: Applied 5 (3), 302, , , , When to accentuate the negative: The effects of perceived efficacy and message framing on intentions to perform a health-related behavior, Value from regulatory construal fit: The persuasive impact of fit between consumer goals and message concreteness, Increasing the persuasiveness of fear appeals: The effect of arousal and elaboration, Vividness effects: A resource-matching perspective, Designing effective health communications: A meta-analysis, Regulatory focus and efficacy of health messages, Enhanced active choice: A new method to motivate behavior change, Differences in the relative influence of product attributes under alternative processing conditions: Attribute importance versus attribute ease of imagability, Beyond protection motivation: An integrative theory of health appeals, Effects of self-efficacy and vividness on the persuasiveness of health communications, The squander sequence: Understanding food waste at each stage of the consumer decision-making process. 2 1. (check all that apply). The Art of Persuasion Aligning consumer goals with level of abstraction Based on the research of Angela Y. Lee Punam Anand Keller Brian Sternthal What types of messages are most persuasive? Homes for sale in Mattawa, WA have a median listing home price of $410,000. AAE is a talent booking agency for paid events only. Brokered by RE MAX Northwest Realtors. She is a female registered to vote in Grant County, Washington. In a study published in the Journal of the Association of Consumer Research in 2016, Keller examined how plate material impacts food consumption and waste. This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. 0000007633 00000 n All American Entertainment has successfully secured celebrity talent like Punam Anand Keller for clients worldwide for more than 15 years. With J. C. Lauffenburger et al, Preferences for Mobile Health Technology and Text Messaging Communication in Patients with Type 2 Diabetes: A qualitative Interview Study, Journal of Medical Internet Research, 2021. View at Benefits Canada, Jun 02, 2017//Quotes Punam Anand Keller in a feature article highlighting Tuck Executive Education programs. 0000000696 00000 n The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. She teaches the Social Marketing elective. With J. C. Lauffenburger et al, Rationale and Design of the Novel Uses of Adaptive Designs to Guide Provider Engagement in Electronic Health Records (NUDGE-EHR) Pragmatic Adaptive Randomized Trial: A Trial Protocol, Implementation Science, With K. Hesselton and K.G. Punam Anand Keller and Donald R. Lehmann A meta-analysis of health communications examines the influence of 22 tactics and six individual characteristics on intentions to comply with health recommendations. You may also be interested in single family homes and condo/townhomes for sale in popular zip codes like 98926, 99350, or three bedroom homes for sale in neighboring cities, such as Yakima, Richland, Pasco, Moses Lake, Ellensburg. Punam Anand Keller is professor of marketing, Tuck School of Business, Dartmouth College, Hanover, NH 03755 (punam.keller@dartmouth.edu). 73 20 There are academics who study how managers make decisions in the workplace, and how people make decisions in their everyday lives. 0000012443 00000 n She teaches Cause Marketing (marketing causes in for-profit companies) and Social Marketing (marketing in governments and not-for-profit companies). Charles Henry Jones Third Century Professor of Management, June 2002present, Faculty Director, Center for Business, Government & Society, July 2021-present, Member, Cancer Control Research Program, Norris Cotton Cancer Center, Lebanon, NH, June 2002present, Senior Associate Dean for Advancement and Tuck-Dartmouth Programs, August 2021June 2022, Senior Associate Dean of Innovation and Growth, July 2020August 2021, Associate Dean for Innovation and Growth, July 2015July 2018, Professor, Tuck School, Dartmouth College, Adjunct Faculty, Dartmouth-Hitchcock Medical Center, July 1998May 2004, Visiting Associate Professor, Duke University, Adjunct Faculty, Duke Medical Center,May 1997June 1998, Associate Professor, University of North Carolina, July 1995April 1997, Visiting Associate Professor, Stanford University, July 1993June 1995, Assistant/Associate Professor, Columbia University, September 1987June 1995, Assistant Professor, New York University, September 1983August 1987, Doctoral Consortium Faculty 1986, 1990, 1996, 2004, 2005, 2006, 2008, 2010-15, Program Committee, Association for Consumer Research Conference, 1991, 1994, 1997, 2007, Member ACR/TCR Advisory Committee, 200510, Co-Chairperson, Association for Consumer Research Conference, 2002, Co-Chairperson, Transformative Consumer Research Conference, 2007, President-Elect, Association for Consumer Research, January 2007, Member, Board of Academic Trustees, Marketing Science Institute, 2006present, President, Association for Consumer Research, 2008, Health Communication Advisor, Center for Disease Control, 2009present, Co-Chairperson, Advertising and Consumer Psychology Conference, 2009, Co-Chairperson, Advisory Board Member, CDC Annual Health Marketing Conference, 2010, Review Board, Journal of Marketing Research, 1999present, Reviewer, American Marketing Association Conference, 198492, 1997, Reviewer, Association for Consumer Research Conference, 1983present, Reviewer, AMA Doctoral Dissertation Competition, 1988, 1990, 1996, 1997, Reviewer, MSI Doctoral Dissertation Competition, 1995 - 1998, 2001, 2003, 2005, 2007, Reviewer, ACR/Sheth Dissertation Award 200608, Award for designing effective health-related communications, National Cancer Institute and Marketing Science Institute, Award for designing effective retirement savings communications, National Endowment for Financial Education, 2007, With P. Lee, C. Gaffney and A. L. Olson, Its the Genes. Punam Anand Keller Named Consumer Research Fellow Keller, the Charles Henry Jones Third Century Professor of Management and associate dean of innovation and growth, is now a fellow of the Association for Consumer Research. Brian Ellman Contact an All American Speakers Bureau booking agent for more information on Punam Anand Keller speaking fees, availability, speech topics and cost to hire for your next live or virtual event. %%EOF Our booking agents have successfully helped clients around the world secure talent like Punam Anand Keller for both live and virtual events for over 15 years. $90,000. Contact an All American Speakers Bureau booking agent. Copyright 2023 All American Speakers Bureau. Punam Anand Keller is an expert in marketing health, wealth, and the arts. Participants learn to market to the right customers and showcase their value; assess financial statements to manage cash flow and increase profits; and hone their approach to leadership so they can recruit, motivate, and retain their most talented employees. 1EM#>Y7iU 65)9WD[%M5|Y$( -EC\;;h$k`gPI{2P6Z"VZ,an#ilR-^d7fiK#$#z:"b=Z+5`6mYFo"{w|F^ ~JM`\^gvx^:^%Ymd6>({iSf [1] [2] In 2018, she was named a fellow of the Association for Consumer Research. Punam Anand Keller is Visiting Associate Professor of Marketing, Stanford University. All rights reserved. Faculty will challenge participants to think differently about themselves, their businesses, and how they lead. See reviews, photos, directions, phone numbers and more for Keller Williams Realty locations in Mattawa, WA. &'p: Its a little bit like golf: you know youll never be able to figure it out, and I find that inherently motivating.. As a fellow of the ACR, Keller is now a lifetime member of the organization, and she plans to continue generating insights on consumer decision making and sharing them with the world. 0000001170 00000 n Punam Anand Keller Tuck School of Business Dartmouth College Hanover, NH 03755 Punam.Keller@Tuck.Dartmouth.edu Adam M. Keller Office of the Vice President for Finance and Admin Dartmouth College Hanover, NH 03755 adam.keller@Dartmouth.edu. 8 myths about renting you should stop believing immediately, 6 ways home buyers mess up getting a mortgage, 6 reasons you should never buy or sell a home without an agent, Difference between agent, broker & REALTOR, Real estate agents reveal the toughest home buyers they've ever met, Do Not Sell or Share My Personal Information. Journal of Public Policy & Marketing 2008 27: 2, 117-130 Download Citation. All rights reserved. We do not exclusively represent Punam Anand Keller or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Punam Anand Keller or any other speaker or celebrity on this website. Lee and B. Sternthal, Value from Regulatory Construal Fit: The Persuasive Impact of Fit between Consumer Goals and Message Concreteness., With D.R. . View at BusinessBecause, Aug 01, 2016//An opinion piece by Punam Anand Keller examines the paradoxes of food waste, insecurity and obesity. AAE Named to Inc. Best Workplaces in 2022. Health Communication 13 (2), 205-226, 2001. So if you dont test it and see how, when, and why it works, then you havent met the objectives. Punam Keller studies the role of negative emotions in risk taking. If you have the appropriate software installed, you can download article citation data to the citation manager of your choice. We will send you a reminder message with your password. She teaches the Social Marketing elective. All American Entertainment has successfully secured celebrity talent like Punam Anand Keller for clients worldwide for more than 20 years. Slaughter, Keller notes. professor of marketing, dartmouth college. Punam Anand Keller is an expert in consumer information processing and choice behavior. [1][2] In 2018, she was named a fellow of the Association for Consumer Research. View at Bank Director, Apr 05, 2017//Punam Anand Keller discusses how enhanced active choice encourages participants to save more for retirement by increasing trust and satisfaction in defined contribution plans. 100 Tuck Hall Punam Anand Keller is a keynote speaker and industry expert who speaks on a wide range of topics . View at Pensions & Investments, Aug 06, 2021//Features Punam Anand Keller in an article about the reduced effectiveness of COVID vaccine advertisements. | Privacy, Tuck Europe, Middle East, and Africa (EMEA) Council, Management Science and Quantitative Methods Option, Scholarships, Fellowships, and Sponsorships, https://implementationscience.biomedcentral.com/ articles/10.1186/s13012-020-01078-9, Center for Business, Government & Society, Center for Private Equity and Venture Capital, Revers Center for Energy, Sustainability and Innovation. 73 0 obj <> endobj For Keller, a social marketer who researches consumer decision making in the areas of health and financial well-being, becoming an ACR fellow is recognition and a huge honor, she says. View at Financial Advisor IQ, Aug 23, 2021//Features Punam Anand Keller in an article exploring the potential value of retirement plan providers evoking fear in clients to spur engagement. social marketing consumer decision-making. Lauren G. Block is assistant professor of marketing, New York plains the observation that increasing resources enhances University, New York, NY 10012 . by Kirk Kardashian Nov 21, 2017 Keller's research examines how decision making can impact a consumer's health and finances. HvG nm&pa\O=ch[0 T+z&Zj9;D&ni \6nC\"A;3sc,J)TDF W+wYu=}q4):^{vnkY[Uz2L]O\SJQQ@fEj^v}cvKFVh-:[132|M^*0=c>Vp{9qx3 j_3>Yck;Ec&qLbHBH,Q06!XjeRx85;1UHtSsIZc4.q&fQ&nRh ?:K "Z}v#yQo2|i@^$]vPAh52S']]Ml%-y3W\GS?iTGip!e\r>~p!`M)$FO:kx Zvd[V]d@7m)Ae73$54Qp>_1%>6pM;R'H5P@>4O(WUk/GJL6\do3Z"}jE2*!u@SBB0re\-(JTJfPF?A*+lrN=7xm8I@?bcK)'D$'f@'"ZMgZIR:^~jU8HK1u$0A["66&D`+{q[8\6\VZGr`8wX*Z>zw\o=Okd BYiXL#0=a{hJ,(ugILn:Tmy For more information on how we work and what makes us unique, please read the AAE Advantage. Global Venture Capitalist, Author & Adjunct Professor. View at Marketplace, Nov 16, 2021//Features Punam Anand Keller in an article about what traditional broker-dealers can learn from the success of Robinhood. Y&Hx /8q3n @9"Aq33R Please select your budget range:(check all that apply), Please select your budget range: All rights reserved. She immediately recognized the many unknowns about the psychology of consumer decision making, and posited them as a massive challenge that I would never be able to conquer, she says. Please provide the email address you used to create for your account. USA, document.write(new Date().getFullYear()), The Trustees of Dartmouth College. 0000001423 00000 n Please Note: All American Speakers Bureau is a full-service talent booking agency providing information on booking Punam Anand Keller for speaking engagements, personal appearances and corporate events. View at Pensions & Investments, Apr 13, 2018//Quotes Punam Anand Keller in an article about Benefits Canadas Defined Contribution Plan Summit, where Keller delivered the opening keynote address. Punam Anand Keller is a behavior change expert. )ivbQ Mb& ngm"5Yboj4RW http://faculty.tuck.dartmouth.edu/punam-keller/, PhD, Northwestern University, 1984; MBA, Jamnalal Bajaj Institute of Management Studies, 1979; BA, Bombay University, 1977. 0000008362 00000 n She teaches the Social Marketing elective. People tend to focus on the financial issues right in front of them and put off savings, as we know. %PDF-1.6 % Her current researchsupported by the National Cancer Institute, the Centers for Disease Control, and the National Endowment for Financial Educationfocuses on designing and implementing consumer communication programs. Charles Henry Jones Third Century Professor of Management; Faculty Director, Center for Business, Government, & Society. Retrieved April 22,2017. xb```f`` @H00QlxaFOib&* +SMCE=ig8fzTm,Ov2oE/]4[EfMq I{' X{zH\qR6cF related behaviors. In fact, Keller often mixes the two. Biography and booking information for Punam Anand Keller, Associate Dean for Innovation and Growth; Charles Henry Jones Third Century Professor of Management. ", MBA, Jamnalal Bajaj Institute of Management Studies, 1979.