The WNBA Playoffs will feature a maximum of 19 games, all available across ABC, ESPN, ESPN2 and the ESPN App. (But) there will be more opportunities for that coming up next season.. The WNBAs problem is simple: It doesnt generate the interest or the revenue to support a pay structure anywhere close to what the mens game can offer. 2023 CNBC LLC. Are you interested in testing our business solutions? Visit ESPN to view the Las Vegas Aces team stats for the 2022 season. As a Premium user you get access to the detailed source references and background information about this statistic. And the 2021 WNBA Finals winners, the Chicago Sky, sold more merchandise on Fanatics since their WNBA title win over just two days than any other prior WNBA champ has sold in the first 30 days following a title victory. You cant ask for anything better than to have a 15 percent increase (for the Finals) when the NBA Finals is down 49 percent, John Lewis of Paulsen Sports Media Watch said last October. Under the CBA, base salaries increase to $130,000 and the leagues elite players can earn upward of $500,000. Please do not hesitate to contact me. A link has been emailed to you - check your inbox. Few basketball fans were tuned in to see Peddys shot. It fell by 35% in the key 18-48 demographic. The four-game series averaged 548,000 viewers, according to ESPN. NEW YORK, Sept. 24, 2021 - The WNBA capped off its historic 25 th regular season by delivering its most-watched season since 2008 for its television partners - ABC, CBS, ESPN and ESPN2 - with. In addition, the league teamed up with Dapper Labs, the company behind NBA Top Shot and the Flow blockchain, to launch WNBA Moments on Top Shot, giving fans the ability to own dynamic in-game moments from WNBA players and legends. Draft coverage peaked at about 463,000 viewers. The ideal entry-level account for individual users. His season stats have been removed from the XFL website but are still available via the Guardians' Week 1 box score. Business Solutions including all features. Meanwhile, on the other end of the spectrum, the Los Angeles Sparks reported just 18,319 attendees in 2021. Considering the circumstances, the WNBA will likely come away from its 2020 season content with the way it was able to connect with fans, especially from its Bubble in south Florida. Currently, you are using a shared account. No, the NBA won't get axed. May 26, 2022. 2 Las Vegas Aces earned a double bye into the WNBA Semifinals (third round). If you are an admin, please authenticate by logging in again. The 2022 Women's National Basketball Association (WNBA) regular season games were watched by an average of 379 thousand viewers across ESPN, ESPN2, and ABC. Viewership is up 89% from the 2020 MLB playoffs and there is a 3% spike from the playoffs in 2019. Meanwhile, across Instagram, Facebook, Twitter, YouTube and TikTok,the WNBA set records for social media engagement with 135 million video views and 14.5 million actions. The leagues fixtures were averaging 357,000 viewers across ABC, ESPN and ESPN2 after the first five games of the current campaign, which is the WNBAs 25th season. Complement's plant-based kitchen sweepstakes Weather report: Study shows bovine meat and milk factors linked to colorectal cancer, Farm Rich plant-based mozzarella sticks in Walmart and Kroger, plant-based raw tuna coming to San Francisco restaurants The Beer You Should Order, Based on Your Zodiac Sign (Best Life . Meanwhile, Sabrina Ionesculed the league in jersey sales. Zoomph data shows the WNBA has a fan base that is nearly two times more female than average, which could mean more purchasing power than more male-centered sports, a strong sign for advertising. Candace Parker #3 of the Chicago Sky celebrates with her teammates after winning Game Four of the 2021 WNBA Finals against the Phoenix Mercury on October 17, 2021 at the Wintrust Arena in Chicago, Illinois. In addition to ESPN, this years WNBA games are being broadcast on Amazon Prime Video for the first time. The WNBA's Covid-disrupted 2020 regular season averaged 205,000 viewers across ESPN, ESPN2 and ABC. This will also be the first time since 2015 the tournament has been played outside Indianapolis, making its inaugural appearance in Minneapolis at the Target Center, home of the four-time WNBA champion Minnesota Lynx and the NBA's Minnesota Timberwolves. The athletes are your vehicles to their fans, if you can get the league and their athletes to retweet, reshare, comment or like your content, their fans will follow suit.. You cant ask for anything better than to have a 15 percent increase (for the Finals) when the NBA Finals is down 49 percent.. Profit from the additional features of your individual account. 3),Aja Wilson(No. What might be better is a carryover buzz from Womens College Basketball. The Pac-12 and SEC commissioners will be bringing NIL issues to lawmakers, High school girls golf: 3A region recaps, Richfield, Morgan, Union and Judge Memorial claim region titles, High school boys soccer: 3A/2A second round recap from Wednesdays games, It reportedly wont be long until the Mountain West Conference eliminates divisions, Change may be on the way for the transfer portal and college football recruiting. 6 seeded Dallas Wings and former Rookie of the Year Allisha Gray travel to Connecticut and 2021 WNBA MVP Jonquel Jones to take on the third seeded Sun on ESPNU and NBA TV at 8 p.m. (May 26, 2022). The St. Louis Blues are averaging 3.05 goals per game, 3.64 goals against per game, 20.7% on the power play, and 76.7% on the penalty kill. So today, well take break down the leagues growth. I just wanted to reiterate that data point. The NBA's sponsorship revenue is about 100x the WNBA's; the NBA's cable viewership is 88x the WNBA's; and the . Use Ask Statista Research Service, The source phrased the question as, "In general, would you describe yourself as an avid fan, a casual fan or not a fan of each of the following? Get full access to all features within our Business Solutions. Serena Williams and Brittney Griner were each honored at the NAACP Image Awards on Saturday, when Williams won the Jackie Robinson Sports Award and . 2021 was also home to the most-viewed regular season game since 2012, when the Seattle Storm faced the Chicago Sky on August 15 on ABC, averaging 755,000 viewers. Each of Wilson, Stewart and Bird generated more than $600,000 in social value this season, in large part because they were some of the most active athletes on the platform when it came to sharing content from other brands and personalities. Los Angeles is the driving force behind MLB ratings this October, so the Dodgers advancing would. The 2021 Finals are the most viewed since the 2017 Finals between the LA Sparks and the Minnesota Lynx, which registered 563,000 viewers. Teams averaged more made three-point field goals (7.7) than in any prior season propelling teams to average 82.3 points per game, the third-highest figure in league history. At the same time, the leagues digital footprint tells a slightly different story. 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Additionally, the WNBA saw an increase in the opening weekend and postseason viewership last season while it alongside the NBA return to play, the NWSL Challenge Cup, and the NHL return to play. Create your account and get enhanced access to all the latest stories. Former Baylor guard and current New York Liberty draft pick DiDi Richards has a projected sponsorship value of $254 thousand based on her social media impressions calculated by Zoomph. TV viewership will be essential for Silver's league as it returns to a standard 82-game format. Four players logged seven triple-doubles in the regular season. When fans werent tuned in, they engaged with social content in record numbers. statistic alerts) please log in with your personal account. The 2021 WNBA Finals on ESPN networks and ABC Chicago Sky victory over the Phoenix Mercury averaged 548,000 viewers across four games, a 23 percent increase from 2020 (447,000 average viewers in three games) and a 42 percent surge from 2019 (386,000 average viewers in five games). Im not going to rest till I fix that. said WNBA Commissioner Cathy Engelbert. I just really hope that this is the beginning and there's no backtracking. The 2023 Big Ten Women's Basketball Tournament presented by TIAA marks the 30th in conference history. It is the most-watched comedy debut on ABC in nearly four years. Early metrics still showed spikes in WNBA viewership, with Game 1 racking up an average of 555,000 viewers for the most-viewed Finals' opener in five years. Click the logo and sign up for access to the ESPN Images Library. The Olympics didnt allow women to run an event longer than 800 meters until the 1972 Games, when the 1,500-meter run was added to the program; meanwhile, the men were also contesting longer distances 3,000-meter steeplechase, 5,000 meters, 10,000 meters and the marathon. The WNBA has also made room for males who share their vision. Black History Month: Emerging Leaders | Renee Montgomery: An Owner with a Players Perspective, WNBA Draft 2023 Presented By State Farm To Be Held On April 10th. Game 3 (Oct.15, ESPN2) notched 524,000 viewers and peaked at 591,000, making it the most-viewed non-title-clinching Game 3 since the 2007 WNBA Finals. For instance, there may have been no more exciting moment in the WNBA postseason than Phoenix Mercury guard Shey Peddys buzzer-beater against her former team, the Washington Mystics, in the first-round single-elimination game on Sept. 16. We kept the scoring simple: 0.5 PPR, all touchdowns with six points, all turnovers worth minus-2 points, everything else typical of a decimal-point Fantasy league. Zoomph data shows the WNBA has a fan base that is nearly two times more female than average, which could mean more purchasing power than more male-centered sports, a strong sign for advertising.. Despite being virtual as opposed to broadcast live from Nike Headquarters in New York City they are the two most-viewed WNBA Drafts in nearly 20 years. In the leagues previous 25 seasons, a total of just nine regular-season triple-doubles had been recorded with no more than one in a given season. 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WNBA's ESPN viewership up 74% after five games of 2021 season Women's basketball league averaging 357,000 viewers across ABC, ESPN and ESPN2. You need at least a Starter Account to use this feature. Get full access to all features within our Business Solutions. The Chicago Sky emerged victorious,winning 87-85 in overtime at their home court. All of which leaves the WNBA a little short of money. G Games Played. We made the roster requirements . Several college stars embarked on their WNBA journey today as all 12 teams officially opened training camp. Then you can access your favorite statistics via the star in the header. ESPN added 13 games to their 2020 broadcast slate after their opening weekend broadcast was up 20% year-over-year. The third and fourth seeds the No. 5 seeded Washington Mystics and the 2022 WNBA leader in assists Natasha Cloud meet the fourth seeded Seattle Storm and the leagues leader in scoring Breanna Stewart on ESPN2 at 10 p.m. Opinions expressed by Forbes Contributors are their own. The league also set new marks for engagements across social media, digital and merchandise, as well as experienced subscription growth for WNBA League Pass. Also, the viewership on ESPN and ESPN2 increased 11% from 202,000 views last season to 224,000. The champion Chicago Sky sold out both of their home games during the Finals and ticket . The WNBAs Covid-disrupted 2020 regular season averaged 205,000 viewers across ESPN, ESPN2 and ABC. Viewership increased 23% from last year's three-game sweep (Storm-Aces: 444K) and up 43% from the five-game Mystics-Sun series in 2019 (381K). (September 21, 2022). As soon as this statistic is updated, you will immediately be notified via e-mail. It seems preposterous now, but only 50 years ago womens high school sports largely did not exist. This years Finals were also down on 2018, which was also a Seattle sweep, but when you consider what the ratings environment is, you cant ask for anything better, John Lewis of Paulsen Sports Media Watch told me. WNBA games averaged 321,000 viewers across ESPN, ESPN2, ABC and CBS during the regular season, up 51% from last year and the league's most-watched season in 13 years. Register in seconds and access exclusive features. Digital: A record was set for the traffic the WNBA site saw online. Copyright 2023 Deseret News Publishing Company. Through 17 games (ABC, ESPN, ESPN2), the 2021 WNBA Playoffs averaged 367,000 viewers, 63 percent higher than the entire 2020 postseason (226,000 average viewers) and 42 percent higher than 2019 (258,000 average viewers). For the 2021 season, the WNBA's combined viewership averaged 306,000 viewers across Disney networks (ABC, ESPN) and CBS Television Network. [Online]. Be an ally, be inclusive and be consistent when reporting or putting quality content out there about the WNBA. Well reveal WNBA viewership by year. The playoffs were the most-watched since 2014. She listed a few more stats that she said she loved, including a record 83.1 points per game and a 30% increase in cross-platform action for social media posts. The strong showing in 2021 made it the most-viewed postseason since 2014. Access to this and all other statistics on 80,000 topics from, Show sources information National Basketball Association all-time triple double leaders 1946-2022, Value of National Basketball Association franchises 2022, National Basketball Association all-time assists leaders 1946-2023. Kelsey Plum, a star player in the WNBA (ever heard of her? The BarDown podcast will investigate, uncover and explore long-form stories at the intersection of sports . The three-game series averaged 848,000 viewers. WNBA games haven't averaged 8,000 fans per game since 2009, and the 2017 figure was down 28.9 percent from the league's all-time high attendance in 1998, which was the WNBA's second season. I was beginning to question how the Las Vegas Aces could even afford the roster they currently have: 2022 All-WNBA First-Team and WNBA All-Star MVP Kelsey Plum, 2022 WNBA Champion and Finals MVP Chelsea Gray, 2020/2022 WNBA MVP and 2022 Defensive Player of the Year A'ja Wilson and, oh yeah, now Candace Parker, too. US broadcaster ESPN has revealed that viewership of the Womens National Basketball Association (WNBA) has been up significantly during the early weeks of the 2021 regular season. Meanwhile, the Minnesota Lynx and Phoenix Mercury mostly held steady. ESPN is making it easy to watch the Draft, Bria Felicien, the creator of The Black Sportswoman, said. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. WNBA fans are between 2 to 6.6 times more likely than an average sports fan to be interested in politics and especially womens rights, said Niky Scott, a customer success manager at Zoomph. Got a confidential news tip? However, the average viewership for the finals increased 15 per cent to 440,000. Ultimately, its a missed opportunity for the WNBA. SportsPro. Overall, WNBA ratings were down, but the Finals between the Las Vegas Aces and the Seattle Storm were up 15% from the 2019 five-game series between the Aces and the Washington Mystics the year prior. The WNBA is riding a wave of momentum former All-Star Adrienne Goodson believes the league hasn't seen since its early days. four quarters in both an NBA and WNBA game (each quarter is 12 minutes for the men and 10 minutes for the women). Use Ask Statista Research Service. The WNBA averaged 413,000 viewers in that year. Level of interest in WNBA in the United States as of May 2022, by gender [Graph]. Liston 7 pts 2 reb 2 ast (gets back up minutes at 2/3 behind the starters and Wright 10-15 min) Hooper 7 pts 3 reb (backs up Powell, Hodges, TJJ, and GloJo at 3 and 4 for 15-20 minutes a night) Marshall 5 pts 3 reb 1 ast 1 stl (gets 10-15 minutes off bench behind Carson and Cappie at the 2 spot) Sims barely edges out Ogwumike for rookie of the . This year, ESPNs 2021 WNBA schedule featured 24 regular season games, as well as the WNBA Playoffs and Finals, the WNBA All-Star Game, and the annual WNBA Draft. You can only download this statistic as a Premium user. Sky forward Candace Parker finished the game with 16 points and team-high 13 rebounds. More people tuned into the biggest WNBA games this year, even with many more options than usual. As a media company, I would align with the WNBAs fan culture on social, Scott said. It was the most watched Finals series since 2017. Chart. The highest-rated game in the WNBA's 25th anniversary season: an Aug. 15 contest between the Sky and Storm. . @megsterr. The 2019 NBA Finals averaged a little more than 20 million viewers per game; the 2019 WNBA Finals averaged about 400,000 viewers per game. Plum notes the difference in narratives between the two leagues. Alex Ovechkin has led the Capitals this season with 33 goals, 24 assists, and 244 shots on goal. Also viewership for the seasons opening weekend rose 325% in Canada. U.S. Bank joined the leagues growing lineup of WNBA Changemakers, which include AT&T, Deloitte, Nike, and Google. Game 2 was the most watched Game 2 since 2003, peaking with 1 million viewers. Regardless, the inevitable "Steenerico" reunion to take down The Bloodline . Revenues, of course, are not to be confused with profits. Subscribe to get the latest articles first. This represented the league's. There have been ups and downs along the way, including a worldwide pandemic the league is still navigating this season. And the new-age distributed sports network and brand, Overtime, reported that in 2021, OT WBB, their TikTok handle focused on womens basketball was in the top 25 of all sports media accounts on TikTok. Across 17 games, the 2021 playoffs averaged 367,000 viewers, 63 per cent higher than the entire 2020 postseason (226,000 average viewers) and 42 per cent higher than 2019 (258,000 average. WNBA Draft 2022 presented by State Farm averaged 403,000 viewers on ESPN, up 20 percent over last year, making it the most watched WNBA Draft since 2004. This season included 11 windows on broadcast television (ABC + CBS), the league's most in a season since at least two decades (NBC carried 10 in 2001 and 2002). Her Oregon teammates Satou Sabally (second overall to Dallas Wings) and Ruthy Hebard (eighth overall to Chicago Sky) also went in the first round. It might not be fair, but it is reality. Phoenix Mercury guard Diana Taurasi (3) shoots between Minnesota Lynx forwards Damiris Dantas (12) and Napheesa Collier (24) during an WNBA playoff basketball game on Thursday, Sept. 17, 2020, in Bradenton, Fla. WNBA players have contended for some time that their pay is unfair, that they deserve something closer to what their male counterparts in the NBA are paid. The value of working through athletes as influencers in the WNBA is evident in the data as well. Numbers were significantly impacted by the pandemic this year, as many teams only allowed severely limited attendance until after the Olympic break. The NBA is 75 years old, the WNBA 25. 2 seeded Chicago Sky and the reigning Finals MVP Kahleah Copper begin their defense of the WNBA title at home against the seventh seeded New York Liberty and All-Stars Sabrina Ionescu and Natasha Howard on ESPN2 at 8 p.m. The 2021 WNBA Finals on ESPN networks and ABC - Chicago Sky victory over the Phoenix Mercury - averaged 548,000 viewers across four games, a 23 percent increase from 2020 (447,000 average viewers in three games) and a 42 percent surge from 2019 (386,000 average viewers in five games). Opinions expressed by Forbes Contributors are their own. According to Statista, the average TV viewers of the WNBA regular season in 2016 was 224,000 and grew to 246,000 in 2019. According to Across the Timeline, average WNBA attendance per team during the regular season in 2021 was 2,388 fans. The 2021 WNBA Finals on ESPN networks and ABC - Chicago Sky victory over the Phoenix Mercury - averaged 548,000 viewers across four games, a 23 percent increase from 2020 (447,000 average viewers . The league is nearly irrelevant to the average sports fan. You cant ask for anything better than to have a 15% increase (for the Finals) when the NBA Finals is down 49%, John Lewis of Paulsen Sports Media Watch said. The NBAs annual revenues are $7.92 billion, the WNBAs $60 million which would not even cover the combined salaries of NBA players Kevin Love and Damian Lillard. Register in seconds and access exclusive features. It has taken decades to overcome such backward thinking, and the womens games have been playing catch-up ever since. most-watched NCAA Tournament game in 10 years, WNBA Viewership & Ratings Growing In 2021, Fans prefer to attend Seattle Storm games on, During the WNBAs first season, the Phoenix Mercury had the highest a, In 2008 the Detroit Shock were the WNBA Champions. An NBA basketball is two ounces heavier and an inch larger in circumference than a WNBA basketball.
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